HEALTHPLAN MAGAZINE

Valencia, Spain's third-largest city and the fourth-most populated region, has long been a popular destination for Spanish tourists. However, it has not yet achieved the same level of international recognition as Madrid or Barcelona. This could change soon as Valencia's tourism industry is undergoing a transformation to increase its visibility and accessibility to North American tourists.

Located on Spain's east coast, the region boasts a stunning coastline and over 300 days of sunshine each year, making it a popular destination for both domestic and European tourists. The city of Valencia itself has a rich history dating back to 138 B.C. and is home to over 800,000 residents.

The Valencia Tourist Board has announced plans to establish a direct flight from North America, which could open up the region to more international visitors. The board is also working to promote Valencia as a must-visit destination for travellers seeking the perfect blend of history, culture, and natural beauty.

With these efforts underway, Valencia is poised to become the next hot spot for travel, offering visitors a unique and unforgettable experience that rivals even the most popular destinations in Spain.

What’s so special about Valencia?

Beyond its stunning beaches, the Valencia region is celebrated as one of Spain's top culinary destinations, renowned for its exceptional cuisine. Notably, it is the birthplace of paella, the country's national dish, which draws foodies from around the globe to savour its authentic flavours.

However, the region's attractions are not limited to its culinary offerings. The Valencia Cathedral, a breathtaking 13th-century structure, is one of its most famous landmarks. Visitors can view the true Holy Grail, believed to be housed in one of the cathedral's chapels, adding a sense of mystery and intrigue to any visit.

But there's, even more, to discover in Valencia. The region is home to a vibrant arts scene, with numerous museums and galleries showcasing local and international talent. And with its rich history and architecture, including medieval castles and Gothic cathedrals, there is no shortage of cultural and historical treasures to explore.

So whether you're seeking a culinary adventure, a journey through history and culture, or simply a sun-soaked beach vacation, Valencia offers a truly unique and unforgettable travel experience.

What’s the transportation like?

Valencia, Spain, the third largest city in the country with over five million residents, is often overshadowed by other popular Spanish destinations like Barcelona and Madrid, especially when it comes to North American tourists. This is largely due to the lack of direct flights to Valencia Airport, the region's main airport, which currently only receives direct flights from some European hubs like Dublin and London Heathrow.

However, the Valencia Tourist Board is actively working to establish direct flights from North America. Until then, travellers can fly into one of Spain's major airports and take a train or drive into the city. Valencia's Joaquín Sorolla railway station offers high-speed rail services from Madrid, Cuenca, Seville, and Córdoba.

Once in Valencia, visitors can explore the city easily thanks to its walkable streets and extensive public transportation system. The city boasts 60 bus lines, 5 metro lines, and 4 tram lines, as well as 180 metropolitan bus routes and 6 commuter trains, connecting various points of interest including the airport, city centre, beach, and local towns.

To make the most of your trip, consider purchasing the Valencia Tourist Card, which provides unlimited trips for 24, 48, or 72 hours, as well as free admission to city museums and monuments, among other perks.

What are the hotels like?

Valencia offers an array of unique and charming lodging options that cater to all types of travellers, including Americans. From boutique hotels located in the heart of the historic old town to sprawling resorts boasting some of Spain's most renowned spas, there's something for everyone.

For American travellers looking for familiar brands, Valencia has several options, including The Westin Valencia, Palacio Santa Clara (a Marriott Autograph Collection property), Hyatt Valencia, and the Ayre Hotel Astoria Palace. These hotels offer top-notch amenities and services that Americans are accustomed to, providing a comfortable and convenient stay in Valencia.

Additionally, many of these properties are situated in prime locations, providing easy access to Valencia's major attractions and landmarks, such as the City of Arts and Sciences and the historic Central Market. Whether you're looking for a luxurious spa retreat or a centrally located hotel with all the comforts of home, Valencia has a variety of accommodations to suit your needs.

What is there to do in Valencia?

Valencia is known for its vibrant cultural scene and hosts a range of festivals and events that are popular with both locals and tourists, including those from the United States. Here are some of the must-see events:

• Las Fallas: Every March, Valencia transforms into a surreal, fiery wonderland during Las Fallas. The festival showcases huge sculptures made of paper-mâché, which are displayed throughout the city before being burned on the final day of the festival. It's a spectacle not to be missed.
• La Tomatina: This iconic tomato-throwing festival takes place in Buñol, near Valencia, every August. Participants hurl tomatoes at each other in the streets, creating a sea of red and ensuring an unforgettable experience.
• The Valencia Marathon: Held annually in the first week of December, the Valencia Marathon is a must-see for any running enthusiast. The race attracts runners from all over the world and offers a beautiful course with views of the city's most iconic landmarks.
• Gay Games 2026: Valencia will be hosting the Gay Games in 2026, an international sporting event for LGBT athletes and their allies. The event is expected to attract thousands of visitors from around the world and promises to be a celebration of diversity and inclusion.
• Valencia Jazz Festival: Music lovers won't want to miss the Valencia Jazz Festival, which takes place every July. The festival features a diverse lineup of local and international artists and offers a chance to enjoy the vibrant jazz scene in Valencia's beautiful setting.

What about Americans who want to call Spain home?

As of the end of 2022, data from Spain's National Statistics Institute (INE) revealed that there were over 40,000 American nationals residing in the country.

It’s easy to see why the region is so appealing. According to the Internations report for 2022, Valencia City was rated as the best city in the world in which to live by expats.

While it may be harder for Americans to emigrate to Spain compared to Europeans, there are still various avenues for those interested in making the country their new home from home.

If you're a US citizen seeking to move to Valencia or any other region in Spain, our article on Residency Options for American Citizens in Spain provides a helpful resource to guide you through the various residency options available.

Source

https://www.travelmarketreport.com/Destinations/articles/Valencia-Spain-Sets-Its-Sights-on-North-American-Tourists